Local advisor writes the script for making small business work

Clemens Rettich is in the role of his life.

But he’s not as an actor, we’s a business coach.

And now the Cowichan advisor-turned-author is sharing his act with others in his new book Great Performances – The Small Business Script for the 21st Century.

Rettich takes the reader through a journey he hopes will end at a more prosperous business.

“The focus is on a mix of trying to create something that is inspiring but it’s also got tips and tricks that are very practical.” Rettich said.

Rettich says he wrote this book for small business owners who are struggling to make their business more profitable or else they just have some room for improvement.

“I’m a huge believer in small businesses and I’m passionate about that world. I love the street fight and helping out small businesses,” he said. “They are the backbone to our economy.”

Rettich says that his background in the performing arts gives him a unique perspective on the business world. In Great Performances readers will discover effective tips that they won’t find in any other book.

“Understanding structure and working with other people is not mutually exclusive with its relationship with creativity. I know that the more you practice the better you get,” he said. “This book tries to be inspiring but also give people the tools to work with.”

Rettich started out as a blogger and turned his articles into a book. In addition to blogging and writing he is also a public speaker.

Luckily he follows his own advice about time management.

“It kills me when people say ‘Oh I’ll just find the time.’ I don’t know where you find more time, in a tool box?” Rettich said. “I talk about that in my book, you can’t manage time, just your priorities.”

So far, Rettich has had positive feedback from readers and critics. Part of his success is his time management advice.

“The area people have commented on really positively is …time and managing priorities. The changes that people have made in their lives have worked really well,” he said.

Great Performances might not solve all your business problems but it’s built on solid business principles and experience.

“It’s just a great starting place and what it’s there for is for people to understand the foundations. The most important business element is people,” Rettich said. “This book won’t solve all the problems but it opens the door to invite people in that can make a difference in your life and business.”

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